Alcohol and Calories (Web accessible version)
| Description of visuals: |
The opening shot shows three glasses with animated eyes and mouth, standing on a table inside a party room. They are Beer Glass on the left, Water Glass in the middle and Red Wine Glass on the right. The Water Glass asks: |
| Water glass: | Want a drink? |
| Description of visuals: |
Beer is then poured into the Beer Glass from a beer can at the top left corner, and red wine is poured into the Red Wine Glass from a red wine bottle at the top right corner. Both glasses react with: |
| Beer glass: | Um |
| Red wine glass: | Um |
| Description of visuals: |
Gradually, the middle parts of the Beer Glass and Red Wine Glass start to expand. Water Glass looks at them and is shocked! It says: |
| Water glass: | Oops?!Wow! |
| Description of visuals: |
Quick cut to a limbo background, the Water Glass moves one step forward and talks to the camera. It says: |
| Water glass: | What happened? Alcoholic beverages usually have a high-calorie count. |
| Description of visuals: |
The scene changes to the Beer Glass on the left of a limbo background. It is sweating and looking at the super on its right with shocking face. The super reads from top to bottom as: "Source: World Health Organization 330 ml, 5% alcohol by volume A can/small bottle of beer contains approximately 140 kcal" Water Glass explains: |
| Water glass: | For example, this glass of beer can contain around 140 kilocalories. |
| Description of visuals: |
And then another super appears. It reads: "contains approximately 140 kcal" Suddenly, the super shakes and seven sugar cubes fall from the super. It surprises the Beer Glass on the left. Water Glass continues to explain: |
| Water glass: | about the calorie content of seven sugar cubes |
| Description of visuals: |
The scene then changes to the Red Wine Glass on the right of a limbo background. It is sweating and looking at the super on its left with shocking face. The super reads from top to bottom as: "Source: World Health Organization 175 ml, 13% alcohol by volume A glass of red wine contains approximately 160 kcal" Water Glass explains: |
| Water glass: | And this glass of red wine can contain around 160 kilocalories. |
| Description of visuals: |
And then another super appears. It reads: "contains approximately 160 kcal" Suddenly, the super shakes and eight sugar cubes fall from the super. It surprises the Red Wine Glass on the right. Water Glass continues to explain: |
| Water glass: | about the calorie content of eight sugar cubes |
| Description of visuals: |
Three glasses appear together again. Water Glass takes a look of the two glasses with changed shapes and then talks to the camera: |
| Water glass: | Extra calorie intake can increase body weight. |
| Description of visuals: |
In the end shot, the background scene changes to white. The campaign logo with slogan appears. It reads: "Rethink for health before you drink!" The logo of the Department of Health and the website www.change4health.gov.hk also appear. At last, Water Glass says: |
| Water glass: | Rethink for health before you drink! |
