| Girl: | Read this book with your parents at home. |
| Girl: | Yes, thank you. |
| Girl: | Daddy, tell me this story! |
| Daddy: | Read more, learn faster. |
| Mom: | Much better than spending all your time watching TV. |
| Daddy: | One day, Newton was reading under a tree...... |
| Female Teacher: | Take your children to the library more often Take part in the school reading programme as well |
| Daddy: | Suddenly, an apple dropped ...... |
| Girl: | I could be Newton, too! |
| Female Teacher: | A book a day is as good as an apple a day |
| Slogan: | Reading Habit : As good as an apple a day! |
| Endsuper: | Start a New Teaching and Learning Culture |