| Consumer: | So many choices. Which one should I choose? |
| Bottles: | Pick me! |
| Purple bottle: | I’m the one you need! |
| Green bottle: | I work even better! |
| Pink bottle: | I cost less! |
| Blue bottle: | When choosing proprietary Chinese medicines, or pCm, always choose registered pCm —HKC! Just like me! |
| Super: |
Registered pCm HKC |
| Blue bottle: | My label includes a registration number for pCm, starting with “HKC” followed by five digits |
| Super: |
Registration number of pCm HKC-XXXXX |
| Super: | Safety Quality Efficacy |
| Blue bottle: | All pCm legally sold in Hong Kong have met safety, quality, and efficacy requirements of registration |
| Super: |
cmchk.org.hk Department of Health logo |
| Blue bottle: | Visit cmchk.org.hk to check the full list of registered pCm |